Last week, Luke Meier (creative director of OAMC) sat down with the folks at Fucking Young! for a little interview on street style, here's a glimpse of it:
FY! - If I tell you streetstyle, what do you reply to me?
LM – A term that creates an incorrect image of what certain brands do. It’s also something that I feel is undervalued by the established fashion world. To me, streetstyle is where everything starts; it’s the most creative and genuine form of expression through fashion. It’s also an honest reflection of culture; fashion and streetstyle grow from other forms of creation and culture, like music or skateboarding. When I think of “streetstyle” or “streetwear” now, it has a negative connotation of a bad t-shirt brand. When I started at Supreme in the late 90s, this term wasn’t used; we just cared about making great pieces, which is what we continue to do at OAMC.
FY! - Streetstyle, innovation, and tradition. OAMC merges functionality with luxurious materials, modern construction & high aesthetic consideration. How would you define your current mood? Who is the man that you want to wear OAMC?
LM – My current mood is that I’m tired of disposable, useless things. There are simply too many unnecessary things in all of our lives and we really need to get back to what’s important. Anyone who appreciates high quality, contemporary clothes can wear OAMC, and I’m most pleased if that represents a wide range of people.
Read the full interview here.