1017 ALYX 9SM

Founded in 2015, 1017 ALYX 9SM is built upon the New York and California subcultures creative director Matthew Wiliams grew up with. Starting his fashion journey with Virgil Abloh at PYREX in 2011, his label is now a mainstay in the Paris Fashion Week calendar. Highly technical fabrics, tailoring and, desirable accessories have become calling cards for the brand, creating their lane in the fashion zeitgeist.